shining a light on gender inequality in the creative industries
Dermalogica have partnered with female photography collective, Agender, in an effort to raise awareness around gender inequality in the photography industry. Prisma Protect, Dermalogica’s new light-activated innovation, was shot by two of Agender’s photographers Cybele Malinowski and Anna Pogossova, features three creative Australian women - graphic artist Kitty Callaghan, designer Poppy Lissiman and artist and model Rachel Rutt.
88%
of young females say
they lack female role models
15.3%
is the percentage of australia's
national gender "pay gap"
92%
of ads are shot by men
At dermalogica, we believe in empowering women and connecting them with opportunities. That’s why we created our latest campaign in partnership with agender to shine a light on smart, creative women.
“In an industry that is 98% female, this is a goal that is closely linked to gender equality. We know that when women succeed, everyone succeeds.”
- Kristie Millgate, General Manager